Step One Launches Game-Changing Men's Underwear Line in the United States

SAN DIEGO, Sept. 18, 2023 (GLOBE NEWSWIRE) — Step One, the Australian sensation known for its revolutionary men’s underwear, is thrilled to announce its entry into the U.S. market, offering American consumers unparalleled comfort, quality, and sustainability. With a steadfast commitment to core values like comfort, innovation, inclusivity, and transparency, Step One is set to redefine the men’s underwear industry in the United States.

Step One’s CEO, Greg Taylor, embarked on this journey after personally experiencing discomfort due to chafing and ride-up issues with traditional underwear. Determined to solve this widespread problem, he founded Step One with a vision of […]

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