HOUSTON, Texas — TelevisaUnivision, the world’s leading Spanish-language media and content company, and Liga MX, the most-watched club soccer league in the United States regardless of language, announced PATRIA Energy Drink as the “Official Energy Drink Sponsor” of Liga MX in the United States. PATRIA becomes the latest brand to join the roster of Liga MX sponsors secured by TelevisaUnivision since acquiring the league’s United States commercial rights last year.

The partnership includes a multi-year agreement providing PATRIA Energy Drink with rights to activate under Liga MX’s various designations, including significant positions around major tentpole moments, beginning with the Campeón […]

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By Donato